This has happened to all of us – trying to access a website from your smartphone but the site is loading too slowly or you have to scroll all over the page to see the navigation options. That's because the site you're trying to access was build for quicker processor such as your computers, and a 15-inch screen, not for a smartphone.

There are still websites that are not optimized for smartphones and tablets, while more and more people are using the web from their mobile devices.

Mobile-Optimized websites are developing different versions of your original website to suit the hardware of your mobile device.

US mobile internet usage has increased by 25%, according to a 2011 report by eMarketer, from 77.9 million to 97.3 million. By 2015 half of the US population will use mobile devices to access the internet.

eMarketer forecasts that the two older segments, between 45-65 and 65 aged and older, will almost double their mobile internet usage by 2015.

Still the highest percentage of mobile web users is between 18 and 34 – 44.4% or 43.2 million people.

Without a mobile-optimized website the sites are tough to navigate and slow to load, as the mobile internet usage increases every year the businesses need to look ahead to mobile web design.

Google Analytics is a good start to analyze the accessibility of your website through a mobile report which shows your visitor’s activity – mobile or non-mobile, what device are they using and how many visitors you receive. In general the QR codes should not lead to content that is not optimized for mobile derives.

There are offers for mobile website software that can build a mobile site for you but it's better to find a mobile website design firm with more experience. Quick-fix software for example will compress your site to fit the smaller processors and screens of mobile devices, while a web-optimization expert will design more effective mobile website for better user-experience and will maintain it as your regular site.

One such website that provides this service is azonmobile.com. AzonMobile QR Code management and Tracking platform is one of the best and unique products of this website that is designed to help businesses to generate manage and track QR codes. The main aim of this website is to make advanced and user friendly tools in the QR code and mobile technology. The main platform is extremely easy to use and it offers modern marketers with the ability to take marketing which ones step further.

If you are about to launch a new mobile/QR code campaign then there are several things that you should consider. Please read the following tips in regards the general QR codes usage and user education on the technology.

Use the QR Codes as a bridge between the traditional print media and the online channels. Incorporate QR codes whenever there is some additional content or actions that the users can perform online. The combined online and offline consumer experience and exposure to content should be considered from the very beginning.

->> It is recommended in countries with less usage of QR Codes as part of a campaign to text a short-code to get a free scanner app for your mobile phone.

->> Either above or below the QR Code for print campaigns consideration should be taken or basic instructions added to the QR Code. Scan the Code to enter out free competition as one example.

->> Large Icons can also be added which is common in Europe to scan with your smartphone accompanied by Android / iPhone icons.

->> For print advertisements is highly recommended to do a print run to ensure the campaign scans and works as according to the specification.

->> Make sure all pages are mobilized to the leading content. In general the QR codes should not lead to content that is not optimized for mobile derives.

->> Campaigns in subways and underground transport areas should be avoided unless there is wifi as the scan will work but there will be no GSM coverage to load the mobile site and the campaign will prove pointless.

->> Make sure when a customer scans the QR Code there has to be value behind the scan. There has to be a necessity for that person to scan the QR Code, whether it be providing entry to a competition or gaining a trailer of a new movie that is just about to become available.

As well before you do the print materials for the campaign you should read the "Tips for printing QR Codes" post. If you want to get this service then make sure to explore azonmobile.com which is most popular website to offer this best quality service. The website provides AzonMobile QR Code Management and Tracking platform that helps businesses to generate, manage and track QR codes. The main goal of this website is to create advanced and user friendly tools in the QR Code as well as in the mobile technology.

People ask us every day about printing for QR Codes and what size is advisable. We are going to explain it in very simple terms because mistakes are made sometimes and we hopefully this articles will help you overcome this.

To print a QR code you must have the QR code in the correct format. Usually for print Vector images are used as they can be scaled to any size. Use a generator that provides images in vector format; Azonmobile's can produce PDF, SVG and EPS vector formats.

In case you would like to use our more advanced customization features like foreground image or different styles the output will be a Raster. Raster QR codes also can be printed but they have to be the right size. Here is how to find out the minimum size the QR code has to be. Lets assume that you will print at 300dpi (dots per inch) quality and the size of the QR code when printed needs to be 1.5 inch in size:

1.5 x 300 = 450 pixels

In case you prefer the metric system and you need a QR code to be for example 4 cm (1cm is 0.394 inches):

4 x 0.394 x 300 dpi = 473pixels

If the print quality is 600dpi then you will need 900px for 1.5 inch code and so on...

Having the necesary size in pixels of the QR code you can play with the “block size” option of the generator to obtain the optimal result – an image that is large enough. Dont forget that the error correction also impacts the size of the QR code by affecting its complexity thus its size in pixels – the higher the error correction – the bigger the code gets.

In case the QR code has to be printed in very large size (for example on billboard) you should go for a Vector format. Still if you want to use the extra visual options provided by our generator for the raster images you can still use raster format but you will have to generate a huge image using much higher values for block size. For the Advanced and Enterprise packages we do allow for block size upto 150pixels.

Important tips

->> The QR Code should not be smaller than 0.75 inch when printed as they may become unreadable on certain phones.

->> Customized QR Codes usually should not be smaller than 1 inch when printed. Go for a bit larger code in case you have your logo embedded so it is visible.

->> Complex QR Codes that contain a lot of data and have high error correction level may be hard or even impossible to read on some devices. Consider this when you are creating a vCard QR Code for your business card - do not fill too much data.

->> Be aware that the colors that will go out from the printer may be a lot different from what you see on the screen - this may consern the overall visual effect of a Customized QR Code or impact the readability of a colorful code.

->> Before you make the bulk print order to your printhouse do few samples and ensure that the QR Code is readable on the type of material/paper you print on. Test with as many phones as you can and preferably not all top-of-the line models. Only when satisfied with the result proceed with the printing. Always do samples and check the readability on paper specially for customized QR codes.